Bulk Email Software

With the popularizing of email, email marketing occurs; bulk email marketing has been used by many individuals and companies; Software for bulk email has been produced.

What is Bulk Email?
A large amount of something that is not divided into separate packages. Many stores allow shoppers to scoop out the amount they need of bulk goods like popcorn or potato chips. This reduces waste and packaging. On the web people utilize Bulk Email to send the same message to many people or email addresses at once. This trick is often abused by spammers.

What is Email Marketing?
E-mail marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. However, the term is usually used to refer to: Sending e-mails with the purpose of enhancing the relationship of a merchant with its current or old customers and to encourage customer loyalty and repeat business.

Email communications are often more effective than printed direct mail, because a reader can click on a link and go straight to the sender's web site. Thus, sending large amount of emails to potential customers become some companies promotion mean. Though it is illegal, it is actually there. Under this situation, bulk mail software come out.

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